Mello Yello Zero™ has a uniquely smooth citrus taste, zero calories and is The Original Smooth™.
@MelloYelloProduct Category | Carbonated Soft Drinks |
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Brand Positioning | Mello Yello Zero™ is smooth, delicious and refreshing. It is lively, gregarious and positive. Put simply, Mello Yello Zero™ is a bright spot in your day. |
Target Audiences | Young Adults , Variety Seekers |
Features and Benefits | Great tasting refreshment and a smooth citrus flavor. |
Bottle/Can, Fountain (BIB)